From 2011 to 2014 two things happened that took my business to the next level.
First, I nailed down the
EXACT formula that connected all of the best online business models.
I mentioned earlier I ended
up teaching it to over 50,000 students but I also started using it myself to
make sure my efforts were focused on the most important tasks, the ones that
had the most leverage.
The formula, by the way, is
called T3FP and you may have heard of it.
Some of my T3FP students went on to be extremely successful and the formula has
produced well over $150 million in online sales (that I’ve been able to track).
And yes, and updated version
of it is included in the Laptop Lifestyle program, but before we get to that,
let’s talk about the second thing that took my business to the next level -
from 7 figures to 8 figures.
And it’s a little counter intuitive considering all this talk of systems and
I needed people.
Namely I needed to hire people
to do the parts of the business that couldn’t be automated with technology
That meant sales, customer support,
design, administrative assistance, and ultimately what ended up being a staff
of over 60 people that grew into a digital marketing agency with hundreds of
clients and 7000 square feet of offices in 2 states.
Since 2014 I’ve been back to
owning a physical business.
Only this time the products
were digital services, way more profitable than sandwiches, and there are no
bank loans sucking all the money out!
In the last 3 years I’ve been
able to more than double my income while simultaneously getting to the point
where my personal involvement in my business totals no more than 6 hours a
6 hours a week to make a 7
automation, and leadership.
This stuff works, I am living
And in fall of 2016 it hit
me… look at everything that’s in place around me.
I am living proof of the
leverage and time freedom that comes from having not only the T3FP formula, but
also having the resources in place to take yourself out of even the human
components of the business.
And I knew then what I needed
What took me almost a decade
to figure out and put together, I could share with others with a few months of
See I’ve been teaching some
version of T3FP since 2011, and it’s powerful.
I know this because like I said some of my students have generated millions in
sales for themselves.
But there always seem to be
people who it doesn’t click for.
The steps are doable, for anyone, but I can’t deny not that not everyone does
I know there are a number of
reasons why it doesn’t work for everyone, and frankly nothing will ever work
for everyone because doesn’t work the same.
But can I increase the
Can T3FP coupled with better systems
and more automation beat the odds and level the playing field?
Frankly, if I do an honest assessment of my past online training programs
against the 4 essentials of knowledge, systems, automation, and leadership, I’d
say they were a 9.5 on knowledge and leadership, but only a 6 or a 7 on systems
See I’m such a do-it-yourself
kind of guy I have always been really focused on both learning and teaching HOW
to do it yourself.
And I still like to know how to do it myself, but I’m also a lot more excited than
I used to be about having things done for me.
4 kids will do that to you!